Showing posts with label cinema. Show all posts
Showing posts with label cinema. Show all posts

Wednesday, May 5, 2010

Fight Night: Cinema's battle between standard and 3D stereoscopic

With 3D stereoscopic(3DS) cinema becoming ever so popular an output (thanks to the goliath "Avatar" that was released last year) perhaps it's necessary to address this grudge match in the making.

Film is a seriously old medium, in fact it borders on archaic taking into consideration that the only real advances that have been made are candy coatings such as CGI and high definition for consumers...wait, what am I saying? those are huge leaps but it's important to understand that advances in film are primarily directed at the home consumer market i.e. LCD television sets, Blu-Ray tech, and of course the role of our big brother - the internet.

Stereoscopic is not new, in fact it's been around since the 1920's but that doesn't make it any less important. You might be noticing lately that on average most new 3D animated films as well as CGI heavy films are either filmed in or converted to 3DS, does this present a paradigm shift in one of the biggest industries in the world? The answer is cloudy at best but taking into the account that 3DS home theater systems are being marketed, this suggests a definite maybe. The future of cinema doesn't rely on technology itself but as with most gadgets, the people that power it. Up until now the big boys (Disney, Dreamworks, Fox) have but stood in the wading pool but the big push is soon to come when beloved franchises such as the mammoth Star Wars saga begin their inevitable conversion to 3DS. This just shows that despite 3D being a novel experience, people are the ones that back it and what a huge backing it is.

So now I've told you why everything is so old but still so relevant, the question you might be asking me is "do I feel lucky"? Well not in those words but the point I'm getting at is that 2D and all it's history may possibly become obsolete. I hardly consider myself a purist when it comes to any aspect of society but this article should be especially poignant to those in the film industry taking into consideration that many years from now most of us won't be working in the way we used to. Cinema is an art form, a mass audience art form but only an art form if we treat it that way and many of us may not want to change from our medium. Cinema is also a form of escapism and it does it well because for 2 hours, you no longer feel like you exist in any form other than a viewer however all that is set to change. Transparency is how we escape our reality but just by using 3D glasses, we eliminate a large section of that transparency...I had a very difficult time watching Avatar - For a film that was supposed to technologically immerse me, I felt very alienated (excuse any pun) and this was due to the fact that I required a tool that was a constant reminder of how incapable I was at using the medium.

3DS definitely has a wow factor that will keep people coming back for second helpings however a clear definition between standard film and stereoscopic must be made so that we identify them as different mediums because the last thing we want to leave as a legacy for our future generation is "Casablanca in 3D!".